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dc.contributor.authorDong, Xiaoyu
dc.date.accessioned2021-09-07T18:49:00Z
dc.date.available2021-09-07T18:49:00Z
dc.date.issued2014-04-26
dc.identifier.urihttp://hdl.handle.net/1951/72346
dc.description.abstractThis case study analyzes the Chinese governments' response to a deadly train crash, specifically focusing on the role of social media in the crisis. On July 23, 2011, two high-speed trains collided in Wenzhou City.40 people died and more than 200 were injured. This crash attracted tremendous news coverage domestically and globally. Censorship and even a complete media ban failed to prevent the Chinese citizens from using social media to organize, share their outrage, and put pressure on public officials . This case study analyzed both the governmental response and the Chinese citizens' social media use, specifically Weibo, a twitter like microblogging media.
dc.language.isoen_US
dc.titleWenzhou Train Crash PR/Social Media Case Study
dc.typeoral
dc.contributor.organizationIthaca College
dc.description.institutionSUNY Brockport
dc.description.publicationtitleMaster's Level Graduate Research Conference
dc.source.statuspublished


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