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dc.contributor.authorWashburn, Teresa M.R.
dc.date.accessioned2015-10-19T16:26:28Z
dc.date.available2015-10-19T16:26:28Z
dc.date.issued2006-08-01
dc.identifier.urihttp://hdl.handle.net/1951/65778
dc.description.abstractThis case study examines the social construction of a blog space to recruit prospective students. The blog space initially created by SUNYIT is examined and compared with other existing blog spaces at accredited universities in New York State. The research in this case study is based on web site observations, interviews, questionnaires, review of literature and an information session. The theory of sensemaking and organizational culture (participatory culture, specifically) are applied to help understand the case and context.en_US
dc.description.sponsorshipRussell Kahn, adviser; Steven Schneider, Subject Matter Experten_US
dc.language.isoen_USen_US
dc.subjectBlog spaceen_US
dc.subjectrecruitment toolen_US
dc.titleHow Can a University Approach the Construction of a Blog Space For Use as a Recruiting Tool?en_US
dc.typeThesisen_US


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